Thursday, September 24, 2020

Ali Baba's Cave


It's all about one thing: who do you know?

And when it comes to who do you know in Switzerland, then our man is Fran├žois-Maxime Greub or as he prefers to be called: Max.

Max is a second hand watchmaking machinery dealer, located in the town of La Chaux-de-Fonds, the very heart of Swiss watchmaking.

Last night, Josh and myself spent an hour talking to Max about the museum he is building, why old watchmaking lathes are better than new, and how to find that very special tool or machine that will help you ‘get your name on a watch dial’.

If you like watches, you’ll enjoy this unique interview and amazing showroom tour.

Here is the link:

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